Is this Niche Worth It?

I don’t want to ever waste any of my time on something that won’t pan out in the end so I also want to make sure that you do the same thing. Picking the right niche to promote is very important because if you put all your eggs in one basket then you might end up being out of eggs. So to make sure that we don’t fall to this trap we will spend a little time researching if the niche ideas we came up with are worth actually promoting.

The first thing I always do when seeing if my niche is profitable is I just pop it right into the big G and see if there are any AdWord ads on the right side, because my philosophy is if people are spending money in the niche then there must be money to be made. If there are at least a few then it is a good sign that the niche is at least slightly profitable, but it usually is much more then slightly. If your niche idea doesn’t have any ads on the right don’t worry just yet because that doesn’t mean all is lost.

The next place we are going to check out is ClickBank, one of the best places to sell and buy digital products, that is, items that aren’t actually shipped and rather are downloaded. ClickBank has many products in many different categories and I’m pretty sure that you can find just about anything for your niche needs, but if you can’t don’t worry. There’s another site, Comission Junction, that is just like ClickBank but some belive it is even better then ClickBank, and sometimes I agree just because of the sheer amount of offers they have. You really should be able to find something on those sites pertaining to your niche. If you find one that you think is good you should take a look at the money you make per sale. There’s no real price target that you should be looking for but of course the ones that are higher you will be more attracted to. On Clickbank check the offer for a high gravity because that generally means it’s a better offer. If you can at least find one offer to promote then you should be good.

The last possibility that I always search is Amazon. If you can’t find any decent products on the previous sites then you amy want to check out Amazon because they sell actual items that you can get a commission on for every item you sell. If you want to sign up to Amazon Associates  you can go ahead and do that and check out the tools and things they have to help you make money through geting them sales. It’s a good alternative if your niche is more focused on tangible items. 

Once you go through and check these out you should be able to see if this is worth it. After doing the research you should be able to make an educated guess on how the niche should perform. We are almost done with the research and I just have one more post, at least for now, to research a little bit more on your competition in your niche. Once we finish that we get to the real “fun” stuff, so I can’t wait for that.

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Tags: Basics, Niche, niche research, research

How to Find a Niche

Okay, so now that we know what a niche is we can actually go out and find a niche to build a website around! We know the benefits of niche marketing and how awesome it can be it’s time to find a niche that is suitable for you and that can get you money. 

Let’s Find a Niche!

Well, there is actually no “easy niche” but there is a niche out there for everyone that they will feel is easier to promote. Generally speaking, things that you enjoy you are more likely to stick with, because let’s face it, if you don’t like doing it you don’t want to do it. So picking something you enjoy would be the “easiest” thing to do. try thinking of your favorite hobbies, because the fact is that if you like it, odds are that other people like it too. If you don’t really have a hobby then pick something that you think you will enjoy promoting and spending a LOT of time working on. If you at least know a little bit about the niche you are going to promote it will be better then nothing. 

Let’s take a look at how to find ones if you are having some trouble coming up with ideas. There is a nice program that allows you to find a niche really easily if you just put in some things that you enjoy. It’s called Micro Niche Finder and it delivers every last thing that you need to do your research. It cuts down on the time it takes to do your niche research and your keyword research and puts it all into one simple and easy to use program. It does cost a little bit to get this program but I think that if you have the money that it would be well spent because it does dramatically cut down the time it takes to do all the research and allows you to move on to other steps faster. However, if you don’t have the money to spend on it or you don’t feel like it’s necessary then we can move on.

This is how I generally go about picking a niche to get started. I think of one random niche, such as finance. Then I use the tools that I talked about in my keyword research article to find a nice sub niche to target. You get lots of suggestions and if you dig a little you can find some real gems. That is generally a good way of finding a niche if you can’t really think of anything off the top of your head. If after all of this you still can’t think of a niche then maybe just take a nice break, then come back and try again. Once you get back just think of 5 random words that pop into your head. Write these down on Notepad or something else. Then think of other topics in each of these words. Sometimes I am able to find a niche I didn’t think of before by doing this. Now that we have gone over all of these you should definitely either have a nich idea in mind or have a nice set of ways to get ideas, so try and get at least 1 or 2 ideas for niches that you want to promote and tomorrow I will talk about how we are going to decide if these are worth spending time on.

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Tags: Niche, research

What is a Niche?

In my last post I talked about picking your niche market to target and how to do keyword research on said niche, but I never actually adressed how to find a niche and what exactly a niche is. I assumed that people knew what it was but that shouldn’t have happened, I want this blog to go over every aspect of creating websites and I apologize for failing to recognize that not everyone knows what a niche is, so this article is here to explain what it is and the next post should tell you how to find one.

What is a niche?

The technical definition of niche is something along the lines of, a focused, targetable section of a market. Basically what this means is that it’s a small portion of a larger market that you can create your product, or blog, or entire business, focusing on giving them a solution to their problem. These niches are handy because they allow you to know exactly who and what you are going to try and sell your stuff to.  In each individual niche there are smaller markets that I like to call sub-niches but others may call them micro niches or other such names. These niches are even more targeted and specific. Take for example, weight loss, that is a niche that is very competitive and pretty vague. What my thought is that you should try and focus on a sub niche because there is bound to be less competition and it’s very specific. So if you were doing weight loss your sub niche could be something like weight loss after pregnancy and thus you can sell products on how to lose weight after having a baby. Finding a solid sub niche can mean you amke even more money and have a slightly easier time beating out your competition.

Why is this helpful?

Finding a niche and creating a blog around it allows you to focus on one thing and after a while you will become an expert on this niche. If you become an expert then you will gain credibility in the business and thus will have better odds of selling your stuff. Also marketing to a sub niche allows you to get visitors, and potentially buyers, that others may have overlooked. Niche marketing is so targeted I think it’s hard not to make money from it, because the visitors are coming to your site for an answer and as long as you deliver I’m prety sure you’re going to make money. 

That’s what a niche is, it’s critical that you understand this so you don’t waste your time and energy, and possibly money, going after a niche that you feel is a sub niche but is actually a top level niche. Finding a sub niche and developing a quality site can allow you to make lots of money even after you finish your work, and that’s what this is all about, building residual income that continues after your hard work has been completed.

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Tags: Basics, Niche, research